Make it Wood

Our friends at FWPA have produced a series of campaigns in partnership with Planet Ark and feature the brand Wood. Naturally Better – which FWPA established in order to promote the advantages of wood to consumers. This campaign promotes responsibly sourced wood being used to make beautiful furniture or practical packaging and as a natural store of carbon for life. It's renewable, sustainable and versatile. Inside or outside you could make it wood. Keep an eye on your TV screens to catch the latest consumer advertising campaign, featuring favourite, architect Peter Maddison, the presenter of Grand Designs Australia. In a new TV and digital media campaign, Peter sings the praises of wood and directs consumers to Planet Ark’s Make It Wood website for further information.