The Australian Furniture Association is pleased to welcome the President, Zeki Yucel, and Vice President, Zilahi Imre, of the International Alliance of Furnishing Publications as guests of the AFA’s signature event - FURNITEX connect 2015.
Visitors will hear these international specialists throughout FURNITEX connect events, including VIP off site tours, floor talks and conference sessions.
In addition, both Mr Yucel and Mr Imre will formally present key 2015 AFIA and ACE Awards at the 11 July AFIA Gala event. Exhibitors and visitors will benefit from the international exposure FURNITEX connect will receive via these respected international guests and the respective international publications and promotional/media activities associated with these individuals.
AFA CEO, Patrizia Torelli, says ‘This is a rather significant achievement given the importance of this group which represents a global network of leading industry journals that aim to facilitate and inform business activities across the global furniture sector’.
The IAFP comprises the world's premier furniture trade magazines and since its formation 18 years ago, the alliance has grown to boast a global network of 19 members, covering 20 major furniture markets around the world.
Mr Yucel said ‘We look forward to working with AFA Members to develop some global or regional (country) based projects that may help to initiate, to launch and to regenerate furniture commerce between specific markets.
To this end, we will work with the AFA to identify target markets where Australian furniture companies want to enhance their business relationships, both in terms of exports and imports. As international B2B publications, IAFP members are also implementing successful projects for both groups of companies or individual businesses.
This is why show organisers and associations from all around the world often collaborate with us and we are very pleased to work with the AFA as the peak industry body here in Australia. The Alliance’s objective is for greater exchange of information between members and markets, which is crucial to helping furniture businesses, agencies and organisations make effective decisions as they continue to work towards the goal of helping facilitate the growth of the furniture trade globally.
Ms Torelli went on to say ‘The AFA will work towards a more substantial representation of this international Alliance in future FURNITEX connect events. We aim to provide a portal for future international gatherings of this important group and a first step to FURNITEX connect becoming an Asia Pacific destination for this important Alliance.’