We understand how challenging it can be to get your sales team and product catalogues in front of architects and specifiers. That’s why, in June, the Australian Furniture Association (AFA) took a major step to open the door for AFA Members to showcase their brands and products to over 7,755 architects and specifiers.
If your company supplies major projects across all commercial categories—such as government, education, health and aged care, accommodation, hotels, defence, and more—then the Built Environment Channel (BEC) is your gateway to success. BEC is a national broadcasting network that reaches over 7,755 architects, designers, specifiers, and construction professionals through 185+ digital screens in workplaces and studios across Australia.
Think of the digital screens you see in doctor’s surgeries or hospital waiting rooms that feature health-related content and promote trusted products and brands—that’s exactly how BEC operates. It connects architects and built environment professionals with the information they need, right in their workplace, every single day. This daily exposure reduces the time they spend researching and helps them avoid specifying unreliable or unsafe products and services.
October 2024: AFA Takes the Spotlight with BEC
In October 2024, the Australian Furniture Association will be the prime broadcast content partner with BEC. For five weeks, the AFA will promote our advocacy work, projects, media, and the AFA Member Directory to an audience of over 7,755 engaged viewers. This is an incredible opportunity to get your brand in front of key decision-makers in the built environment sector.
Exclusive Offer for AFA Members!
As part of this partnership, five (5) AFA Members will have the unique chance to feature alongside the AFA as Campaign Partners. This means your products and services will be showcased directly to architects, designers, specifiers, and construction professionals across Australia. Your brand could be the source of inspiration for professionals working on projects valued at over $27 billion (AUD) annually.
Seize This Opportunity!
Don’t miss out on this rare chance to elevate your brand’s visibility and influence. If you’re interested in learning more about the Built Environment Channel AFA Feature Month, please get in touch with Sam Matheson directly at Sam.Matheson@becnetwork.com.au.
But act fast—there are only five slots available! Be quick to secure your place and ensure your products and services are seen by the professionals shaping Australia’s built environment.
Let’s showcase your excellence to the right audience and help you grow your business to new heights!