The Australian Furniture Association (AFA) and the Australian Furniture Industry Stewardship Council (AFISC) have announced a strategic partnership with Good Environmental Choice Australia (GECA)—Australia’s only not-for-profit, multi-sector ecolabelling program. This milestone collaboration aims to drive real, measurable sustainability outcomes across the nation’s residential and commercial furniture sectors.
With growing demand for environmental accountability and evolving procurement requirements, this alliance is designed to help industry players confidently navigate the sustainability landscape.
Together, AFA, AFISC, and GECA are committed to:
- Combating greenwashing
- Promoting responsible sourcing
- Delivering credible, independently certified products
This is more than a partnership—it’s a movement toward a more transparent, ethical, and sustainable industry.
💡 Exclusive Benefits for Members – To make sustainability more accessible and attractive, members of AFA and AFISC pursuing GECA certification can now take advantage of exclusive benefits, including:
- ✔ No application fee for GECA certification
- ✔ 10% off the first year’s certification
- ✔ 5% off renewal fees (up to $1000)
Plus, businesses already GECA-certified will receive a 10% discount on AFA or AFISC membership fees—a win-win for both sustainability and your bottom line.
This partnership extends beyond certification. By aligning with federal sustainability targets and international environmental goals, the organisations will collaborate on:
- Joint advocacy and public awareness campaigns
- Industry events and educational opportunities
- A shared platform for knowledge and innovation
Together, we’re paving the way for a circular, environmentally responsible future in Australian furniture manufacturing and supply.
🔎 Learn More & Get Involved – Now is the perfect time to take action—whether you’re ready to certify your products or join a like-minded network dedicated to responsible growth.
For more information contact:
📧 AFA: membership@theafa.asn.au 📧 AFISC: care@afisc.eco
Let’s work together to ensure Australia’s furniture industry leads the way in sustainability, transparency, and innovation.